Here Are the Best Places For Shopping in Gatlinburg

Top Shopping Destinations in Gatlinburg

Gatlinburg is a shopper’s paradise, filled with an eclectic mix of boutiques, galleries, and specialty stores. While the abundance of options can make for an exciting experience, it can also be overwhelming without a clear plan. To help streamline your shopping excursion, here is a curated guide to some of the most noteworthy spots to explore in Gatlinburg.

The Great Smoky Arts & Crafts Community

One of Gatlinburg’s most distinctive attractions is the Great Smoky Arts & Crafts Community, an 8-mile scenic loop showcasing one of the largest groups of independent artisans in the country. Visitors will find a wealth of handcrafted items, from home décor and pottery to fine art and heirloom-quality gifts. The trail includes numerous studios, galleries, and artisan shops, along with local cafés and restaurants to keep you energized throughout your journey. The Gatlinburg Trolley conveniently services the route.

Several times a year, these talented artists bring their work downtown for seasonal Craft Fairs at the Gatlinburg Convention Center. These events not only feature a wide variety of unique, handmade products but also include live demonstrations, artist meet-and-greets, and even hands-on workshops—ideal for anyone looking to commission a custom piece or gain insight into the creative process.

Mountain Mall

Located directly on the Parkway, the Mountain Mall is a distinctive indoor shopping destination with six floors of locally owned shops. With a vintage department store layout enhanced by escalators and rustic mountain charm, this mall stands out for its absence of national chains and its collection of uniquely Appalachian goods, from books and fashion to specialty foods and handmade gifts.

The Village Shops

Just steps from the Mountain Mall, The Village is an elegant outdoor shopping area designed with European village architecture. The cobblestone paths and decorative fountains provide a peaceful setting to browse more than 25 specialty shops, art galleries, and eateries. Whether you're searching for gourmet spices, handcrafted leather goods, or high-end outdoor gear, The Village offers a curated, boutique experience right in the heart of downtown.

Baskins Square

Directly across from The Village lies Baskins Square, an outdoor plaza featuring additional shopping and dining options. It’s an ideal spot to take a break and enjoy a meal or pick up a few more unique finds before continuing your shopping tour. The restaurants here offer a variety of tempting lunch choices that complement the shopping experience.

Ober Mountain and Tramway Mall

Further along the Parkway, Ober Mountain (formerly Ober Gatlinburg) serves as both a seasonal recreation hub and shopping venue. At the base of the Aerial Tramway, visitors will find the Tramway Mall, home to shops featuring mountain-themed merchandise and souvenirs. At the top of the mountain, Ober’s climate-controlled indoor mall houses more shops, giving visitors a chance to shop while enjoying the resort’s other amenities.

Additional Stops: Marketplace, Reagan Terrace & Elks Plaza

On the way to Ober Mountain, consider a stop at Marketplace Mallor Reagan Terrace Mall, both of which offer a mix of shopping and entertainment. Nearby, Elks Plazaremains a lesser-known gem worth discovering. In addition to shopping, it’s home to one of the area's standout Italian restaurants, favored by locals and visitors alike.

Winery Square

Before heading out of Gatlinburg—especially if you're planning to visit Pigeon Forge—make a quick detour to Winery Square. This shopping center, slightly off the main road, features wine shops and specialty retailers. It’s an excellent stop for those seeking regional wines and gourmet products before continuing their shopping adventures.

Be sure to check out our guide to the Best Shopping in Pigeon Forge and Shortcuts & Back Roads.