The Mountain Mall: A Gatlinburg Shopping Original

Discover the Unique Charm of Gatlinburg’s Mountain Mall

Tucked away along the bustling Parkway in downtown Gatlinburg, the Mountain Mallis a hidden gem that delivers a distinct shopping experience unlike any other. With its rustic, cabin-style architecture and multi-level design, the mall offers a refreshing departure from typical retail spaces. Conveniently located near Ripley’s Aquarium at traffic light #6, this local favorite is home to a wide array of independently owned boutiques and eateries.


A Locally Curated Shopping Destination

Unlike standard shopping centers, the Mountain Mall is proud to feature exclusively local businesses, making it a showcase of East Tennessee craftsmanship and creativity. Spanning six offset levels, the mall invites visitors to leisurely explore its winding layout, discovering something new with each step.

Artisans & Specialty Shops

From handcrafted treasures to unique collectibles, the Mountain Mall offers an extensive range of specialty items:

  • Jewelry & Accessories: Find one-of-a-kind designs at Lavis Jewelry, The Jewel Box, and KC’s $5 Bling.
  • Geology & Natural Wonders: Stop by The Natural History Storefor crystals, stones, and fascinating geological finds.
  • Crafts & Decor: Discover hand-sewn quilts, woodwork, artwork, and leather goods made by regional artisans.
  • Pop Culture & Collectibles: Peruse selections of sports memorabilia, vintage music, toys, magic kits, and DVDs.
  • Pet Fashion: Spoil your furry friend at Paws & Claws Pet Fashion, where stylish pet apparel and accessories abound.

Don’t leave without sampling nostalgic Southern treats at Papaw’s Sweet Tooth, or indulging in handcrafted confections from the renowned Aunt Mahalia’s Candies.


Dining & Tastings

When hunger strikes, the Mountain Mall has you covered with delicious food and drink options that celebrate regional flavor.

  • Tennessee Cider Company: Enjoy complimentary tastings of small-batch ciders, dessert wines, and meads, including favorites like honey mango mead and blackberry wine.
  • New York Pizza & Pasta: Satisfy your cravings with authentic New York-style pizza, available by the slice. Their menu also features calzones, subs, and freshly prepared pasta dishes.

Immersive Mountain Atmosphere

The experience at the Mountain Mall goes beyond shopping. Throughout the day, Appalachian folk music plays in the background, performed by talented local artists to enhance the authentic mountain ambiance.

Visitors can pause and unwind by two indoor water fountains, one of which rises to an impressive 30 feet, providing a serene, waterfall-like backdrop. Nearby, a display of historical mountain life artifacts—including a traditional moonshine still, oversized bear trap, and antique millstones—adds depth to the experience.

The mall’s charming décor, including whiskey barrel trash bins and rustic wooden accents, completes the immersive feel.


A Storied Past

The Mountain Mall’s roots stretch back to the mid-19th century, when Ogle’s General Storeopened in 1850. The store relocated to this location in 1910 and eventually evolved into the Mountain Mall in 1978. Today, visitors can view a piece of that legacy with the Ogle family’s 1934 Ford Model A delivery truck, on display within the mall—a perfect photo opportunity along with the iconic bear statues outside.


Plan Your Visit

Conveniently located in downtown Gatlinburg, the Mountain Mall is an ideal stop for unique shopping, regional dining, and a genuine taste of Smoky Mountain culture.

Address:611 Parkway, Gatlinburg, TN 37738
Phone: (865) 436-5935
Website:gatlinburgmountainmall.com